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China's short-drama platform begins to curb AI's 'one-face-fits-all' problem_我的网站

林中小屋

A |

Screenshots of the short drama videos featuring AI characters sharing near-identical faces Almond-shaped eyes, petal-like lips and a permanent soft-focus glow on the cheekbones, the faces of AI-generated short-drama characters can be almost too perfect.
After binge-watching several AI short dramas on Chinese short-video platforms, viewers may find themselves wondering whether they have accidentally stumbled into the same show again.
The phenomenon of AI characters sharing near-identical faces has become so noticeable that Hongguo Short Drama, a micro-drama platform operated by ByteDance, has moved to rein it in.
Hongguo recently issued a notice calling for creators of AI dramas to avoid using highly similar facial appearances across different productions and characters, warning against a "one-size-fits-all" approach to character design.
The platform also said it would launch a special campaign targeting frequently used AI faces, homogenized content and unauthorized materials.
"Men, women, young and old are all using the same face. It's starting to give me the uncanny-valley feeling," one viewer commented on the social media Sina Weibo.
Another complained that AI characters seemed to make exactly the same facial expressions whenever they spoke, while others said watching several dramas in succession with nearly identical female leads gave them an unsettling sense of "something human, but not quite human."
Screenshots of the short drama videos featuring AI characters sharing near-identical faces

Screenshots of the short drama videos featuring AI characters sharing near-identical faces A comparison of several AI short dramas, including Twilight in Later Years, Mother-in-Law's Awakening and Shedding the Burden to Find Myself, shows their middle-aged female protagonists feature similar straight eyebrows and large double eyelids, while their smiles and crying expressions can also appear strikingly alike.
The platform said creators should conduct self-checks and promptly modify or replace problematic content. The upcoming campaign will specifically target "high-frequency AI faces," homogenized character designs and violations involving source materials.
A commentary published by the People's Daily newspaper in early August noted that AI micro-dramas had accounted for more than 95 percent of newly released micro-dramas over the previous six months, while their total viewing volume still lagged far behind that of productions featuring human performers.
The commentary argued that mass-produced, visually similar AI content could actually strengthen audiences' appetite for more authentic storytelling and distinctive characters.
Platforms are therefore beginning to add more checks before AI productions reach audiences.
On August 3, Douyin Group's Short Drama Creator Center launched a pre-screening tool for AI drama copyright holders and directors. With it, eligible creators can upload promotional and production materials as well as completed works for preliminary checks on potential infringement before release.
Screenshots of the short drama videos featuring AI characters sharing near-identical faces

Screenshots of the short drama videos featuring AI characters sharing near-identical faces
。　　2026年4月1日和4月22日，商务部收到株式会社大赛璐（DAICEL CORPORATION）和台湾大赛璐工程塑胶股份有限公司（DAICEL HPP TAIWAN CO., LTD.）提交的申请。上述公司请求分别继承宝理塑料株式会社（POLYPLASTICS CO.， LTD.）和台湾宝理塑胶股份有限公司（POLYPLASTICS TAIWAN CO., LTD.）在对原产于美国、欧盟、台湾地区和日本的进口共聚聚甲醛反倾销措施中适用的反倾销税税率和其他权利义务。商务部对此进行了调查并作出继承税率的决定。

B | 现将有关事项公告如下：　　一、原公司适用税率　　2025年5月18日，商务部发布2025年第25号公告，决定对原产于美国、欧盟、台湾地区和日本的进口共聚聚甲醛征收反倾销税，实施期限为5年。其中，宝理塑料株式会社适用的反倾销税税率为35.5%，台湾宝理塑胶股份有限公司适用的反倾销税税率为3.8%。　　二、调查程序　　2026年4月1日，株式会社大赛璐向商务部提交申请，称宝理塑料株式会社已将包含共聚聚甲醛在内的工程塑料业务通过吸收分立的方式整体转入母公司株式会社大赛璐。株式会社大赛璐请求继承宝理塑料株式会社在对原产于美国、欧盟、台湾地区和日本的进口共聚聚甲醛反倾销措施中的权利义务。2026年5月20日，株式会社大赛璐根据商务部要求，提交了补充文件。株式会社大赛璐随同申请书和补充文件提交了有关吸收分立的合同书、董事会会议纪要、适时披露文件以及业务转移前后相关公司的注册登记和认证文件、公司章程、股东和董事名单、关键负责人员名单、生产设备和流程、产能和产量、原材料供应商、销售客户和销售渠道、关联公司等证据和材料。2026年7月15日，株式会社大赛璐根据商务部要求，就申请材料中的部分内容提交了说明文件。　　2026年4月22日，台湾大赛璐工程塑胶股份有限公司向商务部提交申请，称母公司宝理塑料株式会社在吸收分立后更名为大赛璐工程塑料投资株式会社，为配合母公司名称变更，台湾宝理塑胶股份有限公司已更名为台湾大赛璐工程塑胶股份有限公司。台湾大赛璐工程塑胶股份有限公司请求继承台湾宝理塑胶股份有限公司在对原产于美国、欧盟、台湾地区和日本的进口共聚聚甲醛反倾销措施中的权利义务。2026年4月23日，台湾大赛璐工程塑胶股份有限公司根据商务部要求，提交了补充文件。台湾大赛璐工程塑胶股份有限公司随同申请书和补充文件提交了有关公司名称变更的股东会会议纪要、公司名称变更登记表和公证文件以及更名前后的公司章程、股东和董事名单、关键负责人员名单、生产设备和流程、产能和产量、原材料供应商、销售客户和销售渠道、关联公司等证据和材料。2026年5月25日，台湾大赛璐工程塑胶股份有限公司就申请材料中的部分内容进行了微小更正。

C | 　　商务部就上述申请事宜通知了中国大陆共聚聚甲醛产业。

D | 中国大陆共聚聚甲醛产业对此不持异议。

E | 　　三、继承税率决定　　经审查，商务部认为，上述公司的申请符合要求并附相应证据。公司关于共聚聚甲醛的生产设备、生产能力、供应商关系、客户基础、销售渠道等在业务转移和更名前后均未发生实质变化。　　据此，商务部决定：　　（一）由株式会社大赛璐（DAICEL CORPORATION）继承宝理塑料株式会社（POLYPLASTICS CO., LTD.）在共聚聚甲醛反倾销措施中所适用的35.5%反倾销税税率及其他权利义务。　　（二）由台湾大赛璐工程塑胶股份有限公司（DAICEL HPP TAIWAN CO., LTD.）继承台湾宝理塑胶股份有限公司（POLYPLASTICS TAIWAN CO., LTD.）在共聚聚甲醛反倾销措施中所适用的3.8%反倾销税税率及其他权利义务。　　（三）以宝理塑料株式会社（POLYPLASTICS CO., LTD.）名称向中国大陆出口的共聚聚甲醛，适用共聚聚甲醛反倾销措施中“其他日本公司”所适用的35.5%反倾销税税率。